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Digital Content Marketing Specialist - Bilingual (English AND French or Spanish) Coquitlam 2139241


  • NetHire
  • 08/19/19
  • Canada
  • Confidential / Yearly
  • Full-Time
Digital Content Marketing Specialist-Bilingual (BC Branch)

We are a national supplier of tool, equipment and safety product lines for the Canadian and US markets. Our range of products include: abrasives, air tools, hand tools, material handling, lifting equipment and safety apparel and products. Our USA headquartered is in Elgin, Illinois, the Canadian location is headquartered in Vancouver, Canada with six branch offices located in the major cities across Canada.

The Digital Content Marketing Specialist-Bilingual will be our content specialist and maintaining standards for content, or evaluating the content provided by other departments to ensure that the content is represented accurately to help drive more visitors to our website while ensuring their questions are answered. This position will also maintain certain areas of the website. This role focuses on customers and the customers experience on our website driven through website content. This role reports to the Marketing Production Manager.

Responsibilities:

Ensure all content in website is accurate, consistent and in accordance to the style guide;
Manage and maintain, Product life cycle stages from new to end stages on our marketing database. Ensure any changes made are captured accurately for all products and upload database update to the clients cataloguCustomer content download requests Create and maintain library of who we submit content to so that we can ensure all company content is accurate
Build and champion our company content style guide and ensure it is carried through all our content;
Set up, populate and maintain the content, set up and navigation trays in the website to ensure consistency of category and products within the product categories, families;
Work with Product Managers to build content rich product pages;
Provide database downloads for the marketing coordinator / graphics to work on matrixes for promotions and flyers etc.
Catalogue Troubleshooting

Collaborate with E-Commerce Business Development Manager and Business Development Manager on unusual catalogue issues such as products which are not on the website anymore but should be, missing titles on products, this responsibility requires the individual to learn how to navigate the portal.
Portfolio Uploads

New product and brands into the account portal;
New product initiation template (data required per SKU: product dimension, UPC codes, price, retail, attributes, description, etc.);
This is what the vendor displays on their website.
Portfolio Management

Products evolve;
Channels evolve;
Ways to do this via search engine optimization.
Content Upload

This drives sales (LAYOUT, CONTENT, PICTURE and content is huge. Amazon allows 7 videos per product, i.e.);
Work with Marketing to ensure the portfolio of product is marketed via content, videos, pictures and then uploaded
Skills Required

5+ years of writing and editing for publication;
Outstanding writing skills across multiple styles/tones, with impeccable spelling and grammar;
Exceptionally organized;
Absorbs information quickly;
Do it Right attitude;
Product and marketing experience
Experience working within all functional areas within a company;
Highly functional with all Office 365 software,
Excel advanced level of capability; High attention to detail, critical-thinking and problem-solving skills;
Adept at accessing, interpreting and incorporating key data points;
Passionate about digital communications and new technologies;
Understanding of web content and social media best practices and strategies;
Comfortable receiving and giving feedback;
A self-starter who works well independently, as part of a team, with the ability to remain flexible to the needs of the organization and its mission;
You must be fluent (written and verbal) in French or Spanish.
We offer a competitive compensation and benefit package and are committed to providing our employees with work-life balance.

If you are interested in this opportunity, please forward your resume via e-mail complete with a cover letter We thank all applicants for their interest in our company however, only those who qualify will be contacted.

We are committed to employment equity, supports diversity in the workplace and encourages application from all qualified individuals including women, members of visible minorities, Aboriginal peoples and persons with disabilities. Personal data provided by job applicants will be used strictly in accordance with our personal data policy and for recruitment purposes only. A copy of our Personal Information Collection Statement will be provided upon request by contacting our Privacy Officer.

Keywords: British Columbia, BC, Port Coquitlam, Port Moody, Burnaby, Vancouver, Oakridge, Marpole, Richmond, Delta, Newton, Surrey, Fleetwood, Pitt Meadows, Maple Ridge, Langley, Fort Langley, North Vancouver, West Vancouver, Aldergrove, Abbotsford, Mission, Digital marketing, Digital marketing assistant, Digital marketing coordinator, SEO, SEM, Search engine, Social media, Online advertising, Digital print, Print media, Digital print media, Digital media, Media, Online media, Online, Google analytics, Analytics, Media analytics, Digital media analyst, Digital Analytics, Digital Marketing Specialist

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